Marketing at a Networking Event

If you are in business, you are in the business of sales and customer service. At some level, you have a product or service worth connecting with potential clients or a vendor of some sort.

Networking and marketing are vital to most businesses – must be done. And networking can sometimes come with mixed feelings.  In general, lots of people don’t like to be sold to. We have all been to a networking event where the person at the other end of us are only talking about their products or services. Although we don’t like to be sold to, we end up doing the same thing.

Participants will learn:

  • How much to budget on marketing
  • Traps to avoid when networking
  • How to tell your story
  • Benefits of networking and frequency required